Lost Sales Calculator

What is the effect of poor customer service & sales skills on the bottom line?

To answer this question Ethos Consultancy has developed the Lost Sale Calculator - using figures from our recently completed Retail Benchmarking Study we can now estimate the revenue lost due to basic errors in customer service. Our research shows that 16% of consumers in Dubai would not return to or recommend a store they visited, 18% of consumers were not willing to make a purchase and a massive 43% of customer facing staff aren’t actively closing sales with 54% not up-selling.

How are these figures affecting your business?

With less disposable income per household retailers will have to work harder than ever when competing for the sale. Follow these 4 simple steps to see how much revenue your organisation will lose in a 12 month period if you aren't actively converting footfall and up-selling your products...

HOW IT WORKS
Number of Outlets
how many stores do you operate?
Average Daily Footfall
on a typical day how many customers visit your store?
Footfall Coversion (%)
of the people who visit and browse how many buy?
Average Retail Value (AED)
how much is spent per transaction?
 
THE OUTCOME
Daily Customers
on average you sell to X number of people per day per store
Daily Retail Revenue (AED)
we estimate your stores take daily revenue of...
Quarterly Retail Revenue (AED)
we estimate your stores take quarterly revenue of...
Annual Retail Value (AED)
we estimate your stores take yearly revenue of...
Annual Lost Revenue (AED)
annual estimated loss to your organisation